Manabu Tago | TEDxTokyo 2013
Art Director and Designer
Cook, preserve, store, serve—the core sequence of events in any kitchen—is simpler now thanks to the OSORO smart tableware system from chief designer Manabu Tago of MTDO and Narumi Corporation. Pairing porcelain dishes of varying sizes with silicone lids to simplify storage, reheating and cleaning when dealing with leftovers, OSORO products are microwave-safe, stackable and elegant. The system has received numerous design awards internationally since its 2012 debut, and is the creative distillation of nearly three years of solving technical and material difficulties. Manabu studied design management at Tokyo Zokei University and worked at the Toshiba Design Center and Real Fleet before founding his company MTDO in 2008. The theorist teaches at Keio University, Hosei University, and his alma mater, and serves as a committee member and judge for the Good Design Awards. He and MTDO provide comprehensive design, direction and management from conception to manufacture in a diverse range of industries.